In the frame et Hangzhou

In the frame and Hangzhou

In The Frame: The Story of Exceptional Craftsmanship – Hangzhou Silk and Wool


At In The Frame , we consider each textile as a true work of art. Our silk scarves and wool scarves are the result of refined craftsmanship, blending tradition and modernity. Designed by creators from the prestigious China Academy of Fine Arts , our pieces are inspired by original watercolors, transforming each fabric into a living painting.

But beyond the beauty of our creations, it is the choice of the place of manufacture that gives them all their singularity. Why did you choose Hangzhou , the historic capital of silk, as the cradle of our collections? Because this city embodies the excellence of Chinese textiles , a know-how passed down for centuries and today recognized throughout the world for its incomparable quality.


The History of Hangzhou Silk and Scarves

For over a thousand years, Hangzhou has been at the heart of the silk trade. As early as the Tang Dynasty (618-907), the city was a vital link in the Silk Road , connecting China to the great cities of Europe and the Middle East. Even then, Hangzhou fabrics were considered treasures of refinement and craftsmanship.

Today, this tradition continues. The scarves and shawls produced in Hangzhou are not simple accessories: they are witnesses of a prestigious heritage , exceptional pieces that perpetuate the soul and timeless elegance of Chinese textiles. By choosing Hangzhou, In The Frame is part of this history, reinterpreting it for a modern world.

Why produce our scarves and shawls in Hangzhou?

In Hangzhou, silk and textile work is more than a craft: it is a heritage. Hangzhou silk is recognized worldwide for its softness, natural shine and lightness. Hangzhou does not only preserve its artisanal heritage; the city is also a center of textile research where new technologies enhance the work of artisans, for a result at the cutting edge of contemporary luxury.


And what about wool?

If Hangzhou is inseparable from silk, the city is also a mecca of textile craftsmanship in all its forms. Our wool scarves are made with the same care and the same requirement as our silk scarves.

The artisans we work with have mastered the techniques of weaving and processing wool to perfection, guaranteeing scarves that are soft, light and perfectly adapted to temperature variations. Each piece is designed to combine comfort, elegance and timelessness.

 

In The Frame: When Art and Craft Meet

Our silk scarves and wool scarves are more than just fashion accessories. They are wearable pieces of art, born from the encounter between contemporary art and exceptional craftsmanship. Each pattern, inspired by landscapes, flowers or poetic scenes, is a reflection of the elegance and cultural richness of Hangzhou.

Wearing an In The Frame scarf or neckerchief means choosing a refined accessory, designed with meticulous care and a deep respect for traditions.

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